📄 中文摘要
谷歌的 AI 模式在美国和印度的月活跃用户已超过 1 亿，其中 7500 万人每天使用。谷歌正将其转变为一个完整的广告平台，正在测试新的广告格式，如直接出现在 AI 生成响应中的赞助交易和直接优惠。对于正在进行付费搜索活动的广告主而言，这并不是一个遥远的未来，而是正在发生的现实。提前做好准备的广告主将获得真正的竞争优势。
谷歌 AI 模式广告：广告主现在必须准备什么
出处: Google AI Mode Ads: What Advertisers Must Prepare For Now
发布: 2026年3月20日
📄 English Summary
Google AI Mode Ads: What Advertisers Must Prepare For Now
Google's AI Mode has surpassed 100 million monthly active users in the U.S. and India, with 75 million daily users. The company is transforming it into a comprehensive advertising platform, testing new ad formats such as Sponsored Deals and Direct Offers that appear directly within AI-generated responses. For advertisers running paid search campaigns, this is not a distant future scenario but a current reality. Those who prepare early will gain a significant competitive advantage.