这些品牌正在 ChatGPT 中投放广告

出处: Here are the brands bringing ads to ChatGPT

发布: 2026年2月11日

📄 中文摘要

OpenAI 正式启动了 ChatGPT 的广告试点,揭示了可能在 AI 聊天机器人对话中出现的产品类型。多家公司已宣布计划在 ChatGPT 内展示广告,这些广告位的费用将相当高昂,涵盖了从大型零售商到其他品牌的多种产品。广告的引入不仅为品牌提供了新的宣传渠道,也为用户带来了潜在的个性化体验。随着广告的逐步实施,用户将能够在与 AI 的互动中接触到更多相关的产品信息。

📄 English Summary

Here are the brands bringing ads to ChatGPT

OpenAI has officially launched its advertising pilot in ChatGPT, providing insights into the types of products that may appear within conversations with the AI chatbot. Several companies have announced plans to display ads inside ChatGPT, with placements reportedly costing them a significant amount. The ads will range from major retailers to various other brands. The introduction of advertising not only offers brands a new channel for promotion but also presents users with potential personalized experiences. As advertising is gradually implemented, users will encounter more relevant product information during their interactions with the AI.

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数据源: OpenAI, Google AI, DeepMind, AWS ML Blog, HuggingFace 等